Content brands that engage audiences across geographies and platforms
Today’s media consumers have so many content choices, and they are entirely in control of what they want to read and watch. They also have many new ways of discovering this content.
The Scripps National Media division was designed with this media landscape in mind. The brands that make up the division are focused on national marketplaces rather than specific distribution platforms. Although they are very different kinds of content businesses, their teams share a passion for engaging audiences across geographies and media platforms.
Newsy is a national news network produced by millennials for a millennial audience. Its original programming lineup includes the evening newsmagazine “The Why,” the morning show “The Day Ahead” and the newsmaker spotlight program “30 Minutes With.” Newsy can be found anywhere audiences watch television: through most of the country’s largest cable services, all of the major over-the-top platforms and set-top box content providers as well as at newsy.com and through its mobile app.
Stitcher is the best place to listen to, produce and monetize podcasts. The Stitcher app, available for iOS and Android devices, is one of the world’s most popular podcast listening platforms, with a growing network of original content and a premium subscription service. Stitcher is the parent company of Midroll Media, the leading podcast advertising network representing over 200 of the world’s largest podcasts, and top-ranked comedy podcast network Earwolf.
Simplemost is a website that provides women with ideas and tips to help make their busy lives just a little easier. From money-saving advice to quick and easy recipes to features about the good in the world, Simplemost is focused on creating interesting stories that delight readers.
The Katz networks are four audience-targeted, Nielsen-rated multicast networks that each reach about 90 percent of the country through over-the-air and cable/satellite distribution. To learn more, visit the four networks’ websites: Bounce, Grit, Escape and Laff.
The Scripps Washington Bureau produces original investigative and documentary journalism for the Scripps national media audio and video platforms, Stitcher and Newsy.
Triton is the global leader in digital audio technology and measurement serving the growing digital audio marketplace. Triton powers or measures streaming music and podcasting for many of the biggest names in audio. Triton’s infrastructure and ad-serving solutions deliver live and on-demand audio streams and insert advertisements into those streams, and its data and measurement service is recognized as the currency by which publishers sell digital audio advertising.
Don’t Waste Your Money is a tool that gives consumers the information they need to make the best buying decisions for themselves and their families. By sourcing data from all the top review sites across the internet, DWYM helps consumers sift through product reviews to produce an unbiased rating for the products they want to purchase. The DWYM rating simplifies the buying process and helps make buying, spending and saving moments more inspired and budget-friendly.
Scripps Digital drives the coordinated local and national digital sales efforts across the country in all of our television markets. Contact us to see how we can work together to get your message on the right platforms and in front of the right people.